Essay/Podcast Structure

Essay/Pod Cast Suggested Structure for TASK 1 Question 2 on Assignment Brief

(This is to be uploaded to your blog by 4.30 on Wednesday 26th January 2011)

By now you should have completed at least 2 analysis sheets, for each of the following categories of interactive video.

• Viral Marketing
• User Generated Material
• Virtual Tours
• Music Videos

This essay/pod cast should give you the opportunity to pull together your analysis that you have done in class and present it on your blog.
Introduction: Explain and describe what interactive video is. Explain and give examples of different interactive media platforms and purposes of interactive video. Explain how relevant interactive video is to your life.  Explain what you will be analysing in this essay, eg, Viral Marketing, User Generated Material, Virtual Tours and Music Videos.
Paragraph Structure: (For each of the categories of interactive videos you could use a similar structure to this.)

• Define and explain the type of video you will be analysing.
• Summarise and show your understanding of any key issues which surround the video category. Are there any controversies which you thinking are worth mentioning?
• Introduce the first example that you will be looking at: describe and explains what happens in the video.
• Write up some of the interesting points that you have found from your analysis sheets. Don’t forget to comment upon the technical aspects of the video-use correct subject terminology from your glossary of terms.
• Introduce your second video from the same category, describe and explain what happens in the video.
• Write up some of the interesting points that you have found from your analysis sheets. Don’t forget to comment upon the technical aspects of the video.
• Critically evaluate the two videos which you have looked at. Which do you think is more successful and why?
• Conclude: Where do you think this genre of video will be going in future?

Conclusion
The conclusion should summarise your key points from your analysis of each of the interactive video genres. What are the main points? What do you think the future of interactive video is?